Full Product Details
Author: Hazel G. Warlaumont
Publisher: Bloomsbury Publishing Plc
Imprint: Praeger Publishers Inc
Dimensions:
Width: 15.20cm
, Height: 1.90cm
, Length: 22.90cm
Weight: 0.557kg
ISBN: 9780275969325
ISBN 10: 0275969320
Pages: 264
Publication Date: 30 October 2000
Recommended Age: From 7 to 17 years
Audience:
College/higher education
,
Professional and scholarly
,
Undergraduate
,
Postgraduate, Research & Scholarly
Format: Hardback
Publisher's Status: Active
Availability: Manufactured on demand
We will order this item for you from a manufactured on demand supplier.
Reviews
An insightful critique and review of the advertising styles and philosophies of the 1960's. By looking at actual advertising campaigns and analyzing company strategies, Warlaumont dissects the social psyche of a decade fraught with social gaps and advertising revolutions. Both educational and entertaining, this book could be appreciated by anyone interested in anthropology, design, marketing, or social history. -Design Issues [E]xamines the profound effect that the momentous changes in the social, economic, and cultural values of Americans experienced during the 1960s had on both advertisements and the advertising indusrty during the decade....Warlaumont has provided valuable insight on societal effects on the media and vice versa. -Communnication Booknotes Quarterly �E�xamines the profound effect that the momentous changes in the social, economic, and cultural values of Americans experienced during the 1960s had on both advertisements and the advertising indusrty during the decade....Warlaumont has provided valuable insight on societal effects on the media and vice versa. -Communnication Booknotes Quarterly ?[E]xamines the profound effect that the momentous changes in the social, economic, and cultural values of Americans experienced during the 1960s had on both advertisements and the advertising indusrty during the decade....Warlaumont has provided valuable insight on societal effects on the media and vice versa.?-Communnication Booknotes Quarterly ?An insightful critique and review of the advertising styles and philosophies of the 1960's. By looking at actual advertising campaigns and analyzing company strategies, Warlaumont dissects the social psyche of a decade fraught with social gaps and advertising revolutions. Both educational and entertaining, this book could be appreciated by anyone interested in anthropology, design, marketing, or social history.?-Design Issues
?[E]xamines the profound effect that the momentous changes in the social, economic, and cultural values of Americans experienced during the 1960s had on both advertisements and the advertising indusrty during the decade....Warlaumont has provided valuable insight on societal effects on the media and vice versa.?-Communnication Booknotes Quarterly ?An insightful critique and review of the advertising styles and philosophies of the 1960's. By looking at actual advertising campaigns and analyzing company strategies, Warlaumont dissects the social psyche of a decade fraught with social gaps and advertising revolutions. Both educational and entertaining, this book could be appreciated by anyone interested in anthropology, design, marketing, or social history.?-Design Issues ""ÝE¨xamines the profound effect that the momentous changes in the social, economic, and cultural values of Americans experienced during the 1960s had on both advertisements and the advertising indusrty during the decade....Warlaumont has provided valuable insight on societal effects on the media and vice versa.""-Communnication Booknotes Quarterly ""[E]xamines the profound effect that the momentous changes in the social, economic, and cultural values of Americans experienced during the 1960s had on both advertisements and the advertising indusrty during the decade....Warlaumont has provided valuable insight on societal effects on the media and vice versa.""-Communnication Booknotes Quarterly ""An insightful critique and review of the advertising styles and philosophies of the 1960's. By looking at actual advertising campaigns and analyzing company strategies, Warlaumont dissects the social psyche of a decade fraught with social gaps and advertising revolutions. Both educational and entertaining, this book could be appreciated by anyone interested in anthropology, design, marketing, or social history.""-Design Issues
?An insightful critique and review of the advertising styles and philosophies of the 1960's. By looking at actual advertising campaigns and analyzing company strategies, Warlaumont dissects the social psyche of a decade fraught with social gaps and advertising revolutions. Both educational and entertaining, this book could be appreciated by anyone interested in anthropology, design, marketing, or social history.?-Design Issues
An insightful critique and review of the advertising styles and philosophies of the 1960's. By looking at actual advertising campaigns and analyzing company strategies, Warlaumont dissects the social psyche of a decade fraught with social gaps and advertising revolutions. Both educational and entertaining, this book could be appreciated by anyone interested in anthropology, design, marketing, or social history. -Design Issues [E]xamines the profound effect that the momentous changes in the social, economic, and cultural values of Americans experienced during the 1960s had on both advertisements and the advertising indusrty during the decade....Warlaumont has provided valuable insight on societal effects on the media and vice versa. -Communnication Booknotes Quarterly E xamines the profound effect that the momentous changes in the social, economic, and cultural values of Americans experienced during the 1960s had on both advertisements and the advertising indusrty during the decade....Warlaumont has provided valuable insight on societal effects on the media and vice versa. -Communnication Booknotes Quarterly ?[E]xamines the profound effect that the momentous changes in the social, economic, and cultural values of Americans experienced during the 1960s had on both advertisements and the advertising indusrty during the decade....Warlaumont has provided valuable insight on societal effects on the media and vice versa.?-Communnication Booknotes Quarterly ?An insightful critique and review of the advertising styles and philosophies of the 1960's. By looking at actual advertising campaigns and analyzing company strategies, Warlaumont dissects the social psyche of a decade fraught with social gaps and advertising revolutions. Both educational and entertaining, this book could be appreciated by anyone interested in anthropology, design, marketing, or social history.?-Design Issues
Author Information
HAZEL G. WARLAUMONT is Associate Professor of Communications at California State University, Fullerton./e Her research interests include advertising and society, information processing, the blurring of mass media formats, and advertising history. Professor Warlaumont formerly worked in the advertising industry as a copywriter and researcher.
