Advertising and Public Relations Law

Author:   Carmen Maye ,  Roy L. Moore (Middle Tennessee State University, USA) ,  Erik L. Collins (University of South Carolina, USA)
Publisher:   Taylor & Francis Ltd
Edition:   2nd New edition
Volume:   v. 10
ISBN:  

9780415965484


Pages:   480
Publication Date:   23 September 2010
Replaced By:   9781138484481
Format:   Paperback
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

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Advertising and Public Relations Law


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Overview

Addressing a critical need, Advertising and Public Relations Law explores the issues and ideas that affect the regulation of advertising and public relations speech. Coverage includes the categorization of different kinds of speech afforded varying levels of First Amendment protection; court-created tests for laws and regulations of speech; and non content-based restrictions on speech and expression. Features of this second edition include: overviews and synopses for each chapter extended excerpts from major court decisions appendices providing a chart of the judicial system, a summary of the judicial process, an overview of alternative dispute resolution mechanisms, and the professional codes for media industry and business associations online materials for instructors. The volume is intended for upper-level undergraduate and graduate students in media, advertising and public relations law or regulation courses. It also serves as an essential reference for advertising and public relations practitioners.

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Author:   Carmen Maye ,  Roy L. Moore (Middle Tennessee State University, USA) ,  Erik L. Collins (University of South Carolina, USA)
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Edition:   2nd New edition
Volume:   v. 10
Dimensions:   Width: 15.20cm , Height: 2.50cm , Length: 22.90cm
Weight:   0.680kg
ISBN:  

9780415965484


ISBN 10:   0415965489
Pages:   480
Publication Date:   23 September 2010
Audience:   Professional and scholarly ,  Professional & Vocational ,  Professional & Vocational
Replaced By:   9781138484481
Format:   Paperback
Publisher's Status:   Out of Print
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

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Roy L. Moore is professor of journalism and dean of the College of Mass Communication at Middle Tennessee State University. He holds a Ph.D. in mass communication from the University of Wisconsin and a juris doctorate from the Georgia State University College of Law. Carmen Maye is a South Carolina-based lawyer and an instructor in the School of Journalism and Mass Communications at the University of South Carolina, where she teaches courses in media law and advertising. Her undergraduate degree is from the University of North Carolina at Chapel Hill. Her master's and juris doctorate degrees are from the University of South Carolina. Erik L. Collins is the associate director for graduate studies and research in the School of Journalism and Mass Communications at the University of South Carolina. He teaches courses in media law, mass communication research methods and integrated communications management. Dr. Collins holds a Ph.D. from the Newhouse School of Public Communications, Syracuse University, and a juris doctorate from the Ohio State University School of Law.

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