Advertising and Popular Culture

Author:   Jib Fowles
Publisher:   SAGE Publications Inc
Volume:   v. 5
ISBN:  

9780803954830


Pages:   296
Publication Date:   04 March 1996
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Our Price $316.00 Quantity:  
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Advertising and Popular Culture


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Author:   Jib Fowles
Publisher:   SAGE Publications Inc
Imprint:   SAGE Publications Inc
Volume:   v. 5
Dimensions:   Width: 14.00cm , Height: 1.70cm , Length: 21.60cm
Weight:   0.420kg
ISBN:  

9780803954830


ISBN 10:   0803954832
Pages:   296
Publication Date:   04 March 1996
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

EnergizersOriginsFlagrant CriticismsThe Dynamics behind the AdvertisementThe Dynamics of Popular CultureExchangesThe Surface of the Advertisement, Composed and ConsumedDeciphering AdvertisementsMixed ReceptionsThe Project of the SelfIn Perspective

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