Absolute Essentials of Creative Thinking and Problem Solving
Author:   Tony Proctor (University of Chester, UK)
Publisher:   Taylor & Francis Ltd
ISBN:  

9780367643454


Pages:   126
Publication Date:   02 April 2021
Format:   Hardback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Absolute Essentials of Creative Thinking and Problem Solving


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Author:   Tony Proctor (University of Chester, UK)
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.200kg
ISBN:  

9780367643454


ISBN 10:   0367643456
Pages:   126
Publication Date:   02 April 2021
Audience:   College/higher education ,  Professional and scholarly ,  Adult education ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

1. Theoretical frameworks 2. Blocks to creativity 3. Problem solving 4. The creative thinking process 5. Objective finding, fact finding and problem finding/definition 6. Idea Generating: Non-Analogical 7. Idea generating: Analogical 8. Evaluation 9. Implementing Ideas 10. Digital Creativity

Reviews

A comprehensive reference book that's essential reading for anyone hoping to understand and develop better creative thinking and problem-solving skills. Dr Nik Mahon, Principal Teaching Fellow, University of Southampton, UK


A comprehensive reference book that's essential reading for anyone hoping to understand and develop better creative thinking and problem-solving skills. Dr Nik Mahon, Principal Teaching Fellow, University of Southampton, UK


Author Information

Tony Proctor is Emeritus Professor of Marketing at University of Chester, UK.

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