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9781538759417

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"""Business brilliance!""--USA Today ""Let's start with the best: A Whack on the Side of the Head, a book about increasing creativity. It is easy to understand its lasting appeal.""--The New York Times ""A wonderfully entertaining book that will enhance your creative ability. It will make a difference in your life!""--James Adams, author of Conceptual Blockbusting ""Roger von Oech runs laps around everyone else in the creativity consulting business.""--San Francisco Examiner ""Very refreshing...a book about how to get through life!""--Richard Bolles, Author of What Color Is Your Parachute"

"""A wonderfully entertaining book that will enhance your creative ability. It will make a difference in your life!""--James Adams, author of Conceptual Blockbusting ""Roger von Oech runs laps around everyone else in the creativity consulting business.""--San Francisco Examiner ""Very refreshing...a book about how to get through life!""--Richard Bolles, Author of What Color Is Your Parachute"

Author Information

Roger von Oech is the president of Creative Think, a California-based consulting firm that has conducted creativity seminars with such companies as American Express, Apple Computer, AT&T, CBS, IBM, NBC, and NASA. He earned his doctorate from Stanford University in a self-conceived program in the history of ideas.

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