A kind of magic: The political marketing of the ANC

Author:   Rushil Ranchod
Publisher:   Jacana Media (Pty) Ltd
ISBN:  

9781431408276


Pages:   256
Publication Date:   13 November 2013
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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A kind of magic: The political marketing of the ANC


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Full Product Details

Author:   Rushil Ranchod
Publisher:   Jacana Media (Pty) Ltd
Imprint:   Jacana Media
Dimensions:   Width: 15.50cm , Height: 1.50cm , Length: 23.50cm
Weight:   0.500kg
ISBN:  

9781431408276


ISBN 10:   1431408271
Pages:   256
Publication Date:   13 November 2013
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

The ANC and political marketing; Marketing liberation; The Freedom Charter; The liberatory moment, 1994; The making of economic policy; Spectacle and the 2009 election; Malema, Mangaung and the magic of marketing.

Reviews

"""A major addition to our understanding of the ANC's history and more contemporary South African politics ... It is likely to prompt a major reassessment of the ANC's history and the formative ideas and events that have shaped its course."" - Professor Tom Lodge"


A major addition to our understanding of the ANC's history and more contemporary South African politics ... It is likely to prompt a major reassessment of the ANC's history and the formative ideas and events that have shaped its course. - Professor Tom Lodge


Author Information

Rushil Ranchod is a senior researcher at the Human Sciences Research Council. He has a PhD from Durham University in the UK.

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