A Century of Spin: How Public Relations Became the Cutting Edge of Corporate Power

Author:   David Miller ,  William Dinan
Publisher:   Pluto Press
ISBN:  

9780745326887


Pages:   240
Publication Date:   20 December 2007
Format:   Paperback
Availability:   In Print   Availability explained
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A Century of Spin: How Public Relations Became the Cutting Edge of Corporate Power


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Overview

This book charts the relentless rise of the public relations industry and how it has transformed our society. Revealing the roots of the PR movement in the years leading up to the First World War, it shows how it became a key tool in the struggle to subordinate democracy to corporate rule. It is the first book to offer a history of the emergence of corporate propaganda on both sides of the Atlantic during the 20th century. The authors show how the origins of PR were always covertly political. Spin has been around for a long time and its anti-democratic potential is well known to all those who have made use of it. Based on extensive use of original archival material, the book presents a clear chronology of PR's development, culminating with a detailed examination of Gordon Brown and David Cameron's use of spin and how it relates to their connections with big business.

Full Product Details

Author:   David Miller ,  William Dinan
Publisher:   Pluto Press
Imprint:   Pluto Press
Dimensions:   Width: 13.50cm , Height: 1.40cm , Length: 21.50cm
Weight:   0.306kg
ISBN:  

9780745326887


ISBN 10:   0745326889
Pages:   240
Publication Date:   20 December 2007
Audience:   College/higher education ,  Undergraduate
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Reviews

'Of all the transcendent powers that shape our modern lives, propaganda is the most powerful and insidious. This brilliant, original book reveals the secret truth about so-called public relations and should be required reading on every curriculum.'John PilgerPraise for David Miller's previous book Arguments Against G8 : One of the most important books in recent years. I cannot recommend it highly enough. Robert W. McChesney


'One of the most important books in recent years. I cannot recommend it highly enough.' Robert W. McChesney


Author Information

David Miller is Professor of Sociology in the Department of Geography and Sociology at the University of Strathclyde. He has previously edited Thinker, Faker, Spinner, Spy (2007), Arguments Against G8 (2005) and Tell Me Lies: Propaganda and Media Distortion in the Attack on Iraq (2003) for Pluto Press.William Dinan is Lecturer in Sociology in the Department of Geography and Sociology at Strathclyde University, specialising in corporate PR and lobbying. He is the co-editor of Thinker, Faker, Spinner, Spy (2007).Both David and William are co-founders of Spinwatch.

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