A Business History of the Swatch Group: The Rebirth of Swiss Watchmaking and the Globalization of the Luxury Industry
Author:   P. Donzé
Publisher:   Palgrave Macmillan
Edition:   1st ed. 2014
ISBN:  

9781349482221


Pages:   152
Publication Date:   11 April 2014
Format:   Paperback
Availability:   Manufactured on demand   Availability explained
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A Business History of the Swatch Group: The Rebirth of Swiss Watchmaking and the Globalization of the Luxury Industry


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Author:   P. Donzé
Publisher:   Palgrave Macmillan
Imprint:   Palgrave Macmillan
Edition:   1st ed. 2014
Weight:   0.222kg
ISBN:  

9781349482221


ISBN 10:   1349482226
Pages:   152
Publication Date:   11 April 2014
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

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Pierre-Yves Donzé is Associate Professor and Hakubi scholar at Kyoto University, Japan. He earned his PhD from University of Neuchâtel, Switzerland, before embarking upon research projects in Japan and the United States. His research interests include the global luxury goods business and the history of technology transfer.

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