Overview

This book will help CP bath fitting Dealers & Distributors in tier 2 & 3 cities increase sales and overcome myths like: ""Market mein kaam nahi hai."" ""Competition bahut hai,"" and ""Kaam mein margin nahi hai."" I've shared simple, doable steps to bust these myths and empower CP Dealers to drive the market on their own terms and eventually become No. 1 in their city/area. The author, MD of Xen Bath Fittings-a 31-year-old CP fitting company is an engineering and management postgraduate. A former professor and management speaker, he founded IBMA (Indian Bath Fittings Manufacturers Association), a 250+ member consortium of top CP brands. With 31 years' experience and insights from 4500+ dealers, he presents a step-by-step framework to solve dealer sales challenges.

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