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9781625030795

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Lynn h. Shih is author of two books on Luxury Branding and Fashion and Luxury culture published in Chinese language. Lynn was General Manager of Louis Vuitton, Loewe, Fendi, and Celine Brands on the Country level, as well as the Group head of LVMH Fashion Group in Taiwan. Prior to that, Lynn had established substantial experiences in Visual Merchandising and Marketing Management in Luxury and fashion sector in New York and Taiwan, She holds a Master degree of Cornell University, produced also works on in Theater and costume design. She processes various creative talent and is a Smart Fashion Visionare. She co-founded Bliss Branding Consulting that advises Designers, Fashion, Lifestyle, Luxury Resorts and Cultural Creative Brands as well as PE investment funds across straits in China, Taiwan. Travel in China, Taipei, Japan, and as well as Europe frequently, Lynn has been on the juries of major fashion and design awards competitions, and is a much respected thought leader and speaker cross straits in the area of fashion, high culture and collections and has engaged audiences and followings of various age groups. Presently, Lynn is the program director and professor of Fashion & Luxury Brand management with the Chinese Culture University (Taipei). She advises also the National Palace Museum (Taipei), Tung Hwang Cultural Promotion Foundation (China), the Design Center (TDC), the Textile Design Center (TTDC), and the Ministry of Culture and Commerce of Taiwan. For more information, see www.facebook.com/4dbranding

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