Overview
Membership marketing is a tough business. One minute you're on top of the world, the next you are scrambling to make your monthly numbers. There's hardly enough time to celebrate the wins because there's always another fire to put out it seems. Members age out and retire. Members move. Members pass away. Home prices fall. The economy tanks. Then, you get another project thrown at you. The newsletter is due. Members pop into your office to complain about last week's event or the latest dress code violation. It's endless. It's also a rewarding business too. You get to transform lives. You get to help members make lasting memories. You get to work in a beautiful environment with passionate people. You get to help facilitate meaningful connections. Like any job, it seems you have to take the good with the bad. That's just part of life. Or is it? What if there's a better way? What if you can change your approach and get drastically different results? What if instead of scrambling each month to hit your goals, you've got a full membership, and even a waiting list to join? Those secrets and more are inside. Enjoy!
Full Product Details
Author: Gabriel Aluisy ,
Patrick Fereday ,
Richard Jibaja
Publisher: Shake Creative
Imprint: Shake Creative
Dimensions:
Width: 14.00cm
, Height: 1.00cm
, Length: 21.60cm
Weight: 0.268kg
ISBN: 9780990583271
ISBN 10: 0990583279
Pages: 94
Publication Date: 29 October 2019
Audience:
General/trade
,
General
Format: Hardback
Publisher's Status: Active
Availability: Available To Order
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.
Reviews
This book really stimulates ideas that can easily be implemented at your club. Well written and very easy to understand. Another Aluisy classic. --Stuart Finlay, Radyr Golf Club, Wales The book was excellent, refreshed my memory in some areas and gave me plenty of new ideas. --Damien Connolly, Confederation of Golf in Ireland An excellent step by step guide that assists you in planning your strategy to get more members for your Club. Having used a number of the ideas before, the book has generated new ideas on telling the story of your club and making that emotional connection the creates new members. --Jim Callaghan CCM, Largs Golf Club, UK In this succinct and diverse collection of stories, every club professional is sure to find something relevant to their unique club experience. --Cyndi Nicholson
"""This book really stimulates ideas that can easily be implemented at your club. Well written and very easy to understand. Another Aluisy classic."" --Stuart Finlay, Radyr Golf Club, Wales ""The book was excellent, refreshed my memory in some areas and gave me plenty of new ideas."" --Damien Connolly, Confederation of Golf in Ireland ""An excellent step by step guide that assists you in planning your strategy to get more members for your Club. Having used a number of the ideas before, the book has generated new ideas on telling the story of your club and making that emotional connection the creates new members."" --Jim Callaghan CCM, Largs Golf Club, UK ""In this succinct and diverse collection of stories, every club professional is sure to find something relevant to their unique club experience."" --Cyndi Nicholson"
