Wrap It Up: Creative Structural Packaging Design. Includes Diecut Patterns

Author:   Shaoqiang Wang
Publisher:   Hoaki
ISBN:  

9788417656317


Pages:   320
Publication Date:   20 January 2022
Format:   Hardback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Wrap It Up: Creative Structural Packaging Design. Includes Diecut Patterns


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A new approach on packaging design, which includes materials, structure and an appendix with die cut patterns to inspire one's own projects. This book presents creative and innovative packaging design examples, explaining the basic principles of packaging from different perspectives, such as structure, materials, and visual design. It features a variety of classic and new packaging materials, and provides an overview on the application of these materials in packaging. A good packaging design infuses energy into the product, as well as sparking consumers' interest in exploring the product within. The publication discusses fundamental issues relating to packaging structure and showcases innovative packaging design, taking into account the main functions of packaging: protection, portability and interactivity. AUTHOR: Wang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts (China) and Doctoral Supervisor at the College of Arts and Humanities of the Macau University of Science and Technology. He is a prolific editor whose titles focus on design, art and life. He is also the editor of Design 360° magazine and the Asia-Pacific Design yearbook. He has been invited to lecture at numerous universities, design academies and organisations, and he has been a jury member for China's most prestigious design and illustration awards. SELLING POINTS: . A book intended for professionals and students working in the field of packaging design. . Visually engaging projects from different authors and parts of the world.

Full Product Details

Author:   Shaoqiang Wang
Publisher:   Hoaki
Imprint:   Hoaki
ISBN:  

9788417656317


ISBN 10:   8417656316
Pages:   320
Publication Date:   20 January 2022
Audience:   General/trade ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Wang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts (China) and Doctoral Supervisor at the College of Arts and Humanities of the Macau University of Science and Technology. He is a prolific editor whose titles focus on design, art and lifestyle. He is also the editor of Design 360° magazine and Asia-Pacific Design yearbook. He has been invited to lecture at numerous universities, design academies and organisations, and he has been a jury member for China’s most prestigious design and illustration awards. 

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