Overview

134 qualified sales calls. 86 clients. A 64% close rate. Not from cold outreach. Not from paid ads. Not from a massive following. From virtual events. The Virtual Event Playbook is the complete, framework-driven guide to using online events to generate leads, build authority, and convert audiences into clients - for coaches, consultants, entrepreneurs, and anyone who has real expertise and a real offer but hasn't found a reliable way to put them in front of the right people. Most webinars fail. Not because the format is broken - but because the framework behind them is. This book fixes that. You'll learn exactly how to design, fill, run, and monetize virtual events that convert - from a 60-minute lead-generation webinar to a multi-day signature event that builds your brand and sells your premium offer. Your audience doesn't need to be bigger. Your event needs to be better. This book shows you how.

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