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OverviewIn October of 1888, Albert Goodwill Spalding, baseball star, sporting-goods magnate, promotional genius, serial fabulist, departed Chicago on a trip that would take him and two baseball teams on a journey clear around the globe. Their mission, closely followed in the American and international press, had two (secret) goals: to fix the game in the American consciousness as the purest expression of the national spirit, and to seed markets for Spalding's products near and far. In the process, these first cultural ambassadors played before kings and queens, visited the Coliseum and the Eiffel Tower, and took pot shots with their baseballs at the great Sphinx in Egypt. This expedition to lands both exotic and familiar is chronicled with dash and wit in Mark Lamster's Spalding's World Tour , a book filled with larger-than-life characters often competing harder for love and money off the baseball diamond than for runs on it. Getting themselves into scrapes and narrowly escaping international incident all around the globe, these innocents abroad gave the world an early peek at the American century just around the corner. For anyone interested in the history of the game, or the history of brand marketing, Spalding's World Tour hits the sweet spot. Full Product DetailsAuthor: Mark LamsterPublisher: PublicAffairs,U.S. Imprint: PublicAffairs,U.S. Edition: New edition Dimensions: Width: 14.00cm , Height: 2.40cm , Length: 21.00cm Weight: 0.491kg ISBN: 9781586484330ISBN 10: 1586484338 Pages: 320 Publication Date: 05 June 2007 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: Manufactured on demand We will order this item for you from a manufactured on demand supplier. Table of ContentsReviewsAuthor InformationMark Lamster is senior acquisitions editor at Princeton Architectural Press in New York. His writing on baseball, history, design, and architecture has appeared in numerous publications, including the New York Times, the New York Times Book Review, Metropolis, I.D., and Architecture. Lamster lives in New York City and is an active member of the Society of American Baseball Research. Tab Content 6Author Website:Countries AvailableAll regions |