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OverviewSmall businesses make up some 90-95 percent of all global firms. Many undervalue the importance of information and communication technology (ICT). Within the small business segment there can be significant differences amongst the avid early adopters of ICT and the laggards. Research on early adopters tends be more prevalent as they are perceived to have a more interesting and positive story. However, late adopters and ‘laggards’ also have their own interesting stories that are under-reported. Small Business and Effective ICT draws on research undertaken over several years and documents the adoption/use of ICT across ‘better’ users of ICT (Leaders), typical ICT users (Operationals) and late adopters (Laggards). The findings are presented using a re-formulation of the LIASE framework which addresses a number of areas that include ICT literacy (L), information content/communication (I), Access (A), Infrastructure (I), Support (S) and Evaluation (E). Some 60 businesses were investigated in Australia and the UK, with each business presented as a concise vignette. The vignettes serve to show that small businesses are not as conservative in their use of ICT as the literature suggests, with examples of innovative uses of ICT in small businesses provided. Lessons for the effective use of ICT by small businesses are presented. The research design, methods adopted, presentation of findings through the vignettes, and ‘take away’ lessons have been written in manner to appeal to a broad range of readers including academics, researchers, students and policy makers in the discipline. Full Product DetailsAuthor: Carmine Sellitto , David Banks , Scott Bingley , Stephen BurgessPublisher: Taylor & Francis Ltd Imprint: Routledge Weight: 0.299kg ISBN: 9780367874285ISBN 10: 0367874288 Pages: 196 Publication Date: 05 December 2019 Audience: College/higher education , Undergraduate , Postgraduate, Research & Scholarly Format: Paperback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsPart 1: Overview 1. Introduction 2. Small Business and the LIAISE framework Part 2: A Study of Australian Small Tourism Businesses 3. The Australian Small Tourism Business Vignettes 4. Small Australian Tourism Businesses and LIAISE Part 3: A Study of English Coastal Small Businesses 5. The UK Small Coastal Business Vignettes 6. Small UK Coastal Businesses and LIAISE Part 4: Summary and Lessons 7. The Overall Story 8. Take-away ICT Lessons for Small BusinessesReviewsAuthor InformationCarmine Sellitto is a Senior Lecturer in the College of Business at Victoria University, Australia. David A. Banks is an Adjunct Fellow in the College of Business at Victoria University, Australia. Scott Bingley is a Lecturer in the College of Business at Victoria University, Australia. Stephen Burgess is an Associate Professor in the College of Business at Victoria University, Australia. Tab Content 6Author Website:Countries AvailableAll regions |
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