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OverviewSally Hogshead believes the greatest value you can add is to become more of yourself. Hogshead rose to the top of the advertising profession in her early 20s, writing ads that fascinated millions of consumers. Over the course of her ad career, Sally won hundreds of awards for creativity, copywriting, and branding, and was one of the most awarded advertising copywriters right from start of career, including almost every major international advertising award. She frequently appears in national media including NBC's Today Show and the New York Times. Hogshead was recently inducted into the Speaker Hall of Fame, the industry's highest award for professional excellence. Her advertising work hangs in the Smithsonian Museum of American History. The science of fascination is based on Hogshead's decade of research with 250,000 participants, including dozens of Fortune 500 teams, hundreds of small businesses, and over a thousand C-level executives. Full Product DetailsAuthor: Sally Hogshead , Not Yet AvailablePublisher: HarperCollins Publishers Imprint: HarperCollins Publishers Dimensions: Width: 13.70cm , Height: 2.50cm , Length: 18.50cm Weight: 0.181kg ISBN: 9781467679800ISBN 10: 1467679801 Publication Date: 01 July 2014 Audience: General/trade , General Format: Pre-recorded MP3 player Publisher's Status: Active Availability: In stock We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |