Harvard Business Review on Marketing

Author:   Harvard Business Review
Publisher:   Harvard Business Review Press
ISBN:  

9781578518043


Pages:   192
Publication Date:   07 May 2002
Format:   Paperback
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

Our Price $58.08 Quantity:  
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Harvard Business Review  on Marketing


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Overview

Harvard Business Review is a brand name recognized throughout the world. The volumes cover hot topics and perennial favorites. Books help readers understand the fundamental issues, concerns, and controversies associated with each of the respective topics. Readers can use the books to brush up on the latest, best thinking or to address a particular need in their organizations. Harvard Business Review is the place to learn about important management issues, bringing today's managers and professionals the information they need to stay competitive in a fast-moving world. From the preeminent thinkers whose work has defined an entire field to the rising stars who will redefine the way we think about business, here are the leading minds and landmark ideas that have established Harvard Business Review as required reading for ambitious business people in organizations around the globe. The Harvard Business Review Paperback Series delivers the best business thinking--both classic and contemporary--in succinct and accessible form. Individually, the titles help managers master the key ideas on specific topics; as a whole, the series creates a rare opportunity to reflect on the seminal ideas of the past, understand and apply today's most compelling business thinking, and envision the future of management.

Full Product Details

Author:   Harvard Business Review
Publisher:   Harvard Business Review Press
Imprint:   Harvard Business Review Press
Dimensions:   Width: 13.90cm , Height: 1.40cm , Length: 20.80cm
Weight:   0.208kg
ISBN:  

9781578518043


ISBN 10:   1578518040
Pages:   192
Publication Date:   07 May 2002
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Out of Print
Availability:   In Print   Availability explained
Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock.

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Since 1984, Harvard Business School Press has been dedicated to publishing the most contemporary management thinking, written by authors and practitioners who are leading the way. Whether readers are seeking big-picture strategic thinking or tactical problem solving, advice in managing global corporations or for developing personal careers, HBS Press helps fuel the fire of innovative thought. HBS Press has earned a reputation as the springboard of thought for both established and emerging business leaders.

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