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This book presents leading minds and landmark ideas in an easily accessible format. From the preeminent thinkers whose work has defined an entire field to the rising stars who will redefine the way we think about business, The Harvard Business Review Paperback series delivers the fundamental information today's professionals need to stay competitive in a fast-moving world. With the economy booming, the opportunities have never been better for entrepreneurs, and this wide-ranging resource offers something for business pioneers of all stripes. Beginning with the basics of writing a business plan, this in-depth guide moves on to cover sophisticated topics such as navigating the world of venture capital funding and turning technological innovations into successful marketplace realities. It is a Harvard Business Review paperback.

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9780875849102

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Since 1984, Harvard Business School Press has been dedicated to publishing the most contemporary management thinking, written by authors and practitioners who are leading the way. Whether readers are seeking big-picture strategic thinking or tactical problem solving, advice in managing global corporations or for developing personal careers, HBS Press helps fuel the fire of innovative thought. HBS Press has earned a reputation as the springboard of thought for both established and emerging business leaders.

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