Business In Japan: a Guide To Japanese Business Practice And Procedure-- Fully Revised Edition

Author:   Paul Norbury ,  Geoffrey Bownas
Publisher:   Taylor & Francis Ltd
ISBN:  

9780367168261


Pages:   210
Publication Date:   30 April 2021
Format:   Paperback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Business In Japan: a Guide To Japanese Business Practice And Procedure-- Fully Revised Edition


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Overview

This book covers the main practical elements of doing business with the Japanese. It gives the reader sufficient background to understand and associate with the Japan of the 1980s as well as support him with the know-how for searching out and grasping the rich opportunities that lie ahead.

Full Product Details

Author:   Paul Norbury ,  Geoffrey Bownas
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.272kg
ISBN:  

9780367168261


ISBN 10:   036716826
Pages:   210
Publication Date:   30 April 2021
Audience:   College/higher education ,  General/trade ,  Tertiary & Higher Education ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

Foreword -- Editors’ Preface -- Understanding the Japanese -- 5 -- 10 -- Japanese Industries To 1985 -- 29 -- Working With Japan’s Free Market Structure -- 40 -- 57 -- The Value Of Market Research -- The Role And Application Of Advertising -- 82 -- 85 -- The Japanese And Their Changing Economic Environment* -- 98 -- Stocks, Securities And The Brokerage Market -- Strategy & Management -- Management Style -- Japanese Trading Companies In Transition -- Joint Ventures -- 163 -- Setting Up A Small Office -- Smiths Industries: A European Case-Study -- Etiquette And Behaviour -- 190 -- Epilogue

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