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OverviewIdeal for users studying business and key practices, BUSINESS, 11E is a best-selling introductory text featuring current, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics include ethics and social responsibility, small business concerns, and global issues. New coverage in this edition closely examines cutting-edge topics like the impact of the economic and political climate on business, green and socially responsible business, and sustainability. Increase student engagement and improve outcomes by incorporating one of our digital products into your course: CengageNOW, CourseMate, WebTutor, Interactive Business Plan, MikesBikes Simulation or Course360. Full Product DetailsAuthor: William M Pride , Robert J Hughes (Do Not Use Dallas Cnty Comm Colleges) , Jack R KapoorPublisher: Cengage Learning, Inc Imprint: South-Western Edition: 11th ed. Dimensions: Width: 21.30cm , Height: 3.00cm , Length: 27.70cm Weight: 1.597kg ISBN: 9780538478083ISBN 10: 053847808 Pages: 672 Publication Date: 01 January 2011 Audience: General/trade , General Format: Hardback Publisher's Status: Out of Print Availability: Awaiting stock Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |