Books found that match ""Don E. Schultz""

18 books were found.

Building Customer-brand Relationships

Building Customer-brand Relationships

Author: Don E. Schultz ,  Beth E. Barnes
ISBN: 9780765617996
Format: Paperback
$112.00

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Brand Babble: Sense and Nonsense About Branding

Brand Babble: Sense and Nonsense About Branding

Author: Don E. Schultz ,  Heidi F. Schultz
ISBN: 9780538727143
Format: Hardback
$57.95

Branding is a key consideration in any marketing or communications strategy, however, it has been subject to colossal...  Read More >>

Building Customer-brand Relationships

Building Customer-brand Relationships

Author: Don E. Schultz ,  Beth E. Barnes
ISBN: 9781138133761
Format: Hardback
$252.00

This innovative text takes the view that the role of the marketer is not simply to sell, but rather to help the...  Read More >>

Communicating Globally: An Integrated Marketing Approach

Communicating Globally: An Integrated Marketing Approach...

Author: Don E. Schultz ,  P. Kitchen
ISBN: 9780333921371
Format: Hardback
$98.00

Corporate globalization has created a growing worldwide demand for guidance on how to apply the principles of integrated...  Read More >>

Reliability Rules: The Ground-Breaking Manual for Using Promises Management to Keep Customers, Build Your Brand, & Gro Your Business

Reliability Rules: The Ground-Breaking Manual for Using...

Author: Don E. Schultz
ISBN: 9781933199122
Format: Hardback
$92.27

Provides a common-sense system - Promises Management - that helps executives in organisations large and small to...  Read More >>

Building Customer-Brand Relationships

Building Customer-Brand Relationships

Author: Don E Schultz, Professor ,  Beth E Barnes
ISBN: 9781322879437
Format: Electronic book text
$791.87

This innovative text takes the view that the role of the marketer is not simply to sell, but rather to help the...  Read More >>

Media Generations: Media Allocation In A Consumer-Controlled Marketplace

Media Generations: Media Allocation In A Consumer-Controlled...

Author: Ph D Don E Schultz ,  Martin P Block Ph D
ISBN: 9780981941516
Format: Paperback
$50.03

It is self-evident that media planning and buying cannot continue to use the methods, systems and technologies that...  Read More >>

Raising the Corporate Umbrella: Corporate Communications in the Twenty-First Century

Raising the Corporate Umbrella: Corporate Communications...

Author: Philip J. Kitchen ,  Don E. Schultz
ISBN: 9780333926390
Format: Hardback
$55.00

Corporate communications are now hugely important in the success of companies and organizations.  Read More >>

Como Dirigir La Promocion De Sus Ventas

Como Dirigir La Promocion De Sus Ventas

Author: Carlos Gardini ,  Don E. Schultz
ISBN: 9788475773834
Format: Paperback
$121.44

Vea aqu el ndice de contenidos de este libro: Primera parte: Para comprender la promocin de ventasSegunda parte:...  Read More >>

Raising the Corporate Umbrella: Corporate Communication in the 21st Century

Raising the Corporate Umbrella: Corporate Communication...

Author: Philip J Kitchen ,  Don E Schultz
ISBN: 9786610632275
Format: Electronic book text
$501.60

Corporate communications are now hugely important in the success of companies and organizations. Using cases and...  Read More >>

Raising the Corporate Umbrella: Corporate Communications in the Twenty-First Century

Raising the Corporate Umbrella: Corporate Communications...

Author: Philip J Kitchen, Professor (Brock university, Canada ESC Rennes School of Business, France) ,  Don E Schultz, Professor
ISBN: 9781280632273
Format: Electronic book text
$348.48

Corporate communications are now hugely important in the success of companies and organisations. Using cases and...  Read More >>

Understanding China's Digital Generation: A marketer's guide to understanding young Chinese consumers

Understanding China's Digital Generation: A marketer's...

Author: Martin P Block Ph D ,  Don E Schultz Ph D
ISBN: 9780984875610
Format: Paperback
$50.03

A Marketer's Guide to Understanding China's Digital Generation China's Digital Generation is driving the country's...  Read More >>

Retail Communities: Customer-Driven Retailing

Retail Communities: Customer-Driven Retailing

Author: Martin P Block Ph D ,  Don E Schultz Ph D
ISBN: 9780981941547
Format: Paperback
$50.03

Retailing has been around as long as exchanges have existed. One person has something others want. Yet, modern day...  Read More >>

A Reader in Marketing Communications

A Reader in Marketing Communications

Author: Philip Kitchen ,  Patrick de Pelsmacker
ISBN: 9780415356497
Format: Paperback
$98.00

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A Reader in Marketing Communications

A Reader in Marketing Communications

Author: Philip Kitchen ,  Patrick de Pelsmacker
ISBN: 9780415356480
Format: Hardback
$294.00

Combining seminal papers on marketing communications with incisive commentary and overviews from the editors, case...  Read More >>

Branding the Candidate: Marketing Strategies to Win Your Vote

Branding the Candidate: Marketing Strategies to Win...

Author: Lisa D. Spiller ,  Jeff Bergner
ISBN: 9780313394041
Format: Hardback
$118.67

American voters will be empowered by this revealing, behind-the-scene expose of the marketing strategies and tactics...  Read More >>

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