Sales & marketing books

Mit der Entwicklung des Web 2.0 und den Fortschritten in der Informationstechnologie eröffnen sich Marketingfachleuten...  Read More >>

Con l'evoluzione del Web 2.0 e i progressi nel campo delle tecnologie dell'informazione, gli esperti di marketing...  Read More >>

You are creating content every week. Your audience is barely growing. And you have no idea why. It is not your...  Read More >>

Stop guessing. Start converting. If your ads are running and your results aren't, this book is your intervention....  Read More >>

Crack the code to selling into the world's largest customer: the U.S. Federal Government. Federal Sales Fundamentals...  Read More >>

Com a evolução da Web 2.0 e os avanços nas tecnologias da informação, os profissionais de marketing enfrentam novas...  Read More >>

Wraz z rozwojem Web 2.0 i postępem w dziedzinie technologii informacyjnych specjaliści ds. marketingu zyskują nowe...  Read More >>

What if the real problem isn't your marketing... but the way you're making decisions? Every day, businesses launch...  Read More >>

This new edition of Qualitative Marketing Research seamlessly integrates theoretical foundations with practical...  Read More >>

This book provides cultural leaders, both emerging and established, with actionable tools to measure outcomes, communicate...  Read More >>

This textbook explores the core concepts and contemporary themes of Consumer Behavior relating to the digital environment....  Read More >>

The first of its kind, this book shows that enterprises owned and managed by their own staff as cooperatives, estimated...  Read More >>

An Integrated Approach to Innovation Management: A Corporate Social Responsibility Perspective focuses on product...  Read More >>

Unlock the Power of Digital Marketing with AI Tools and Transform Your Online Success Are you ready to grow your...  Read More >>

Are you a small business owner feeling overwhelmed by the whisper of 'AI' but unsure how it applies to *your* bottom...  Read More >>

La inteligencia artificial ha democratizado la creación de contenido. Hoy puedes generar artículos en minutos, estructurar...  Read More >>

Dieses Essential erklärt, wie Unternehmen in der neuen Ära der KI-Systeme online sichtbar bleiben. Denn: ChatGPT,...  Read More >>

The digital market has taught techniques - copywriting, funnels, ads, cart openings - but it has often neglected...  Read More >>

In an era marked by algorithmic influence, platform capitalism, and digitally mediated social lives, the field of...  Read More >>

This book solves a central paradox of modern business: artificial intelligence scales globally, but the work it...  Read More >>

You lost the deal. You were cheaper, more experienced, and better reviewed. So what happened? The other guy asked...  Read More >>

Naukowcy na calym świecie intensywnie badali elektroniczną pocztę pantoflową (e-WOM) w ciągu ostatniej dekady. Jednak...  Read More >>

Estudiosos de todo o mundo têm estudado intensamente o passa-a-palavra eletrónico (e-WOM) na última década. No entanto,...  Read More >>

Wissenschaftler auf der ganzen Welt haben elektronische Mundpropaganda (e-WOM) im letzten Jahrzehnt intensiv untersucht....  Read More >>

Studiosi di tutto il mondo hanno analizzato intensamente il passaparola elettronico (e-WOM) nell'ultimo decennio....  Read More >>