Sales & marketing books

A good website does not need to impress everybody. It needs to help the right person understand what you do, trust...  Read More >>

Before the Click is a practical guide for business owners who want clearer ads, stronger offers, and a cleaner path...  Read More >>

The cognitive battlespace is undertheorized, underdefended, and increasingly decisive. Narrative Structures: How...  Read More >>

Most websites do not lose people because the business is bad. They lose people because the page does not feel clear...  Read More >>

Business growth and marketing strategy framework for entrepreneurs and startups. Build scalable systems, align marketing...  Read More >>

Are You Building a Business or Just a Louder, More Expensive Version of BurnoutYou are an elite consultant or a...  Read More >>

Late 2023. I'm on a video call with a practice owner who's about to walk. She leans forward: ""Do you have Autopay?""...  Read More >>

Artificial Intelligence is no longer a future trend-it is the new foundation of competitive strategy. This book...  Read More >>

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This book explores how organizations can leverage AI to understand customer behavior, optimize pricing strategies,...  Read More >>

Psychological Dark Sides of Organizational Behavior explores the often-overlooked negative aspects of workplace...  Read More >>

A practical leadership guide for Odd Fellows lodges, blending timeless strategy with fraternal values to strengthen...  Read More >>

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If you've ever looked at items around you and thought, ""I could probably sell this,"" you're absolutely right and...  Read More >>

This textbook gives students an overview of the marketing research process and equips them with the skills to use...  Read More >>

Sustainable Strategic Management revolutionises strategic management by combining cutting-edge academic theories...  Read More >>

** MAIS DE 5.000.000 DE CÓPIAS VENDIDAS NA SÉRIE DE US$ 100 MILHÕES!! ** Ganhei mais num ano do que os CEOs da...  Read More >>

Unlock Asia's secrets: Build trust, win deals with cultural intelligence.  Read More >>

Dubai & UAE Leadership in Uncertain Times Resilience, Stability & Rapid Economic Recovery Dubai: A Global Model...  Read More >>

HANDBOOK OF BRAND INTELLIGENCE: How Artificial Intelligence Is Rewriting the Rules of Brand-Building The definitive...  Read More >>

Leveraging its distinctive global perspective on the B2B marketing environment, the 5th edition of this well-regarded...  Read More >>

Sustainable Strategic Management revolutionises strategic management by combining cutting-edge academic theories...  Read More >>

Happiness and Well-Being in Customer Experience: Transformative Research Techniques in the Time of AI introduces...  Read More >>