Awards

• Winner of the Business Book Awards 2020

Overview

*WINNER OF THE BUSINESS BOOK AWARDS 2020!* If you're a coach, consultant, or speaker who makes a living from your expertise, this is for you. It's the guide you need to help you plan, write, and promote the book that elevates your authority, increases your visibility, and gets more clients saying 'yes'. Because creating such a book is a challenge. Where do you start? How do you keep going until the end? And what do you do when you've finished? Don't let your book stay in your head - allow it to come to life and make a positive difference to both you and your readers by following the guidance you'll find in here. * Section 1: Plan. Learn how to create a strategic plan and outline for your book, so it both supports your business and helps the people you want to reach. * Section 2: Write. Master the art of crafting your work so it engages, inspires, and educates your readers. * Section 3: Promote. Discover how to market your book so it sells to a ready-made audience. This is the final step in building a reputation as the go-to expert in your field.

Full Product Details

9781788601306

Table of Contents

Reviews

This book left me with no questions about how to write a business book; it's comprehensive without being overwhelming, and the advice is easily actionable. I love the gentle humour throughout. * amazon.co.uk * This has been an eye opener. I'd been toying with writing my first book for some time before I read this. As last it's clear what path to take, and when to seek help. That alone has spurred me into action. Can't wait to release my book. * amazon.co.uk * This book is practical and easy to read, with several sections that I went back to in detail whilst I was writing my own book. I particularly loved the Writing Persuasively and Insider Tips for Easier Writing chapters. And the Editing one was VERY useful (I never realised how tough this part of writing a book would be!). I often pass on good books to friends to read but this one is a keeper because I know I will want it as a reference guide for future book writing! * amazon.co.uk *

Author Information

Ginny Carter is a bestselling ghostwriter of 25 books, a book coach, and an award-winning author in her own right. She takes coaches, entrepreneurs, therapists, and trainers from everyday expert to respected thought leader and in-demand speaker, through the book that grows their reputation and expands their business. Ginny loves writing, and it frustrates her when she talks to would-be authors who have books trapped inside them for want of some expert help. Her talent lies in enticing their ideas, signature programme, or talk, out of their heads and into books that are engaging, insightful, and persuasive. Her guide to writing a standout business book, the award-winning Your Business Your Book, takes you through the process of planning, writing, and promoting your own business book.

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