Tourism and the Experience Economy in the Digital Era: Behaviours and Platforms
Author:   Xiang Ying Mei (Inland Norway University of Applied Sciences)
Publisher:   Taylor & Francis Ltd
ISBN:  

9781032372112


Pages:   224
Publication Date:   02 October 2023
Format:   Hardback
Availability:   In Print   Availability explained
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Tourism and the Experience Economy in the Digital Era: Behaviours and Platforms


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Author:   Xiang Ying Mei (Inland Norway University of Applied Sciences)
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Weight:   0.453kg
ISBN:  

9781032372112


ISBN 10:   1032372117
Pages:   224
Publication Date:   02 October 2023
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Xiang Ying Mei is an associate professor in marketing and the study program manager for the Master of Science in Business Administration at Inland Norway University of Applied Sciences. She holds a PhD in tourism management from the University of Queensland, Australia. In addition to years of practical experience in the service industries, her research interests range from government policies, innovation, regional development, tourism management and development, experience economy, consumer behaviour and marketing, to digital learning tools and student engagement in higher education. Mei has previously published in several renowned international journals.

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