Tim Cook: The Genius Who Took Apple to the Next Level

Author:   Leander Kahney
Publisher:   Penguin Putnam Inc
ISBN:  

9780525537601


Pages:   320
Publication Date:   16 April 2019
Format:   Hardback
Availability:   In Print   Availability explained
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Tim Cook: The Genius Who Took Apple to the Next Level


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Overview

"Journalist Leander Kahney reveals how CEO Tim Cook has led Apple to astronomical success after the death of Steve Jobs in 2011. The death of Steve Jobs left a gaping void at one of the most innovative companies of all time. Jobs wasn't merely Apple's iconic founder and CEO; he was the living embodiment of a global megabrand. It was hard to imagine that anyone could fill his shoes--especially not Tim Cook, the intensely private executive who many thought of as Apple's ""operations drone."" But seven years later, as journalist Leander Kahney reveals in this definitive book, things at Apple couldn't be better. Its stock has nearly tripled, making it the world's first trillion dollar company. Under Cook's principled leadership, Apple is pushing hard into renewable energy, labor and environmentally-friendly supply chains, user privacy, and highly-recyclable products. From the massive growth of the iPhone to lesser-known victories like the Apple Watch, Cook is leading Apple to a new era of success. Drawing on access with several Apple insiders, Kahney tells the inspiring story of how one man attempted to replace someone irreplaceable, and--through strong, humane leadership, supply chain savvy, and a commitment to his values--succeeded more than anyone had thought possible."

Full Product Details

Author:   Leander Kahney
Publisher:   Penguin Putnam Inc
Imprint:   Portfolio
Dimensions:   Width: 15.90cm , Height: 2.80cm , Length: 23.60cm
Weight:   0.505kg
ISBN:  

9780525537601


ISBN 10:   0525537600
Pages:   320
Publication Date:   16 April 2019
Audience:   General/trade ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Reviews

Praise for Tim Cook: A rich narrative. -The Wall Street Journal An illuminating portrait. -Kirkus Reviews Praise for Leander Kahney's previous books: Inside Steve's Brain A USA Today Best Business Book of 2008 A rich, essential read for [fans] to get inside Jobs's head and discover what makes Apple insanely great. -USA Today Enjoyable, well-written, very informative, and, most important, up to date... a unique approach, about [Jobs], from someone as steeped in Apple's culture and history as Kahney. -CNet A detailed, concept-oriented blow-by-blow look at Apple's CEO and what makes him tick. -Macworld Jony Ive A New York Times bestseller An adulating biography of Apple's left-brained wunderkind, whose work continues to revolutionize modern technology. -Kirkus Reviews Kahney takes us inside the creation of these memorable objects. -The Wall Street Journal


Praise for Leander Kahney Inside Steve's Brain A USA Today Best Business Book of 2008 A rich, essential read for [fans] to get inside Jobs's head and discover what makes Apple insanely great. -USA Today Enjoyable, well-written, very informative, and, most important, up to date... a unique approach, about [Jobs], from someone as steeped in Apple's culture and history as Kahney. -CNet A detailed, concept-oriented blow-by-blow look at Apple's CEO and what makes him tick. -Macworld Jony Ive A New York Times bestseller An adulating biography of Apple's left-brained wunderkind, whose work continues to revolutionize modern technology. --Kirkus Reviews Kahney takes us inside the creation of these memorable objects. -The Wall Street Journal


Praise for Tim Cook: An illuminating portrait. --Kirkus Reviews Praise for Leander Kahney's previous books: Inside Steve's Brain A USA Today Best Business Book of 2008 A rich, essential read for [fans] to get inside Jobs's head and discover what makes Apple insanely great. -USA Today Enjoyable, well-written, very informative, and, most important, up to date... a unique approach, about [Jobs], from someone as steeped in Apple's culture and history as Kahney. -CNet A detailed, concept-oriented blow-by-blow look at Apple's CEO and what makes him tick. -Macworld Jony Ive A New York Times bestseller An adulating biography of Apple's left-brained wunderkind, whose work continues to revolutionize modern technology. --Kirkus Reviews Kahney takes us inside the creation of these memorable objects. -The Wall Street Journal


Author Information

Leander Kahney, the bestselling author of Inside Steve's Brain, Jony Ive and Cult of Mac, has covered Apple for more than a dozen years. He is the former news editor of Wired.com, and now the editor of CultofMac.com.

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