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OverviewEndorsed by the Public Relations Institute of Australia, this new edition is a total update of the text, including the addition of new chapters, award-winning case studies and leading-edge practices in PR. Full Product DetailsAuthor: C. Tymson , A. LazarPublisher: Tymson Communications Imprint: Tymson Communications Edition: New edition ISBN: 9780957913004ISBN 10: 0957913001 Pages: 649 Publication Date: 15 January 2002 Audience: College/higher education , General/trade , Tertiary & Higher Education , General Format: Paperback Publisher's Status: Active Availability: In Print ![]() This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |