The Mood of Information: A Critique of Online Behavioural Advertising

Author:   Andrew McStay
Publisher:   Continuum
ISBN:  

9781441125354


Pages:   200
Publication Date:   14 April 2011
Format:   Electronic book text
Availability:   Not yet available   Availability explained
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The Mood of Information: A Critique of Online Behavioural Advertising


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Overview

Through feedback-oriented communication, this book explores advertising from the perspective of information flows, rather than the more common approach of symbolic representation.

Full Product Details

Author:   Andrew McStay
Publisher:   Continuum
Imprint:   Continuum
ISBN:  

9781441125354


ISBN 10:   1441125353
Pages:   200
Publication Date:   14 April 2011
Audience:   General/trade ,  General
Format:   Electronic book text
Publisher's Status:   Active
Availability:   Not yet available   Availability explained
This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release.

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