Overview

The Customer-Centric Architecture Method (CCAM) is a breakthrough in Enterprise & Solution Architecture (E&SA) byone of the world's leading evangelists of using architecture frameworks and modeling to help mature and radically extendthe still young and often misunderstood Enterprise Architecture (EA) discipline. For one thing, it is important, accordingto the book's author, Dr. Steve Else, to not only blend Enterprise Architecture with Solution Architecture for a mature EApractice valued for top business and technology leadership, but to also integrate it, especially on large, complex, and highvalue transformation investments.For such initiatives, the following roles, among others, must be much more tightly collaborative and engaged witharchitecture through mature workflows. Strategic planning, design thinking, business analysis, budgeting, implementationmanagers (procurement, portfolio/program/project), engineers, operations, maintenance, and innovation roles, amongothers, must be more of a team supporting enterprise-wide and even line-of-business or regional segments.CCAM depends on the TOGAF(R) Standard as the general canvas for a much more elaborate method that serves as a richand visual integration framework focused on high value to key stakeholders as the main criteria for success.Dr. Else is certified in numerous architecture frameworks, the Founder and CEO of EA Principals and the Founder of theEnterprise Architecture Professional Journal, and highly sought after globally for his practitioner's mindset and communicationskills to help some of the world's largest organizations establish and mature their architecture practices.

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