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OverviewFull Product DetailsAuthor: Eric DaviesPublisher: Hodder & Stoughton General Division Imprint: Teach Yourself Books Dimensions: Width: 19.00cm , Height: 1.20cm , Length: 24.50cm Weight: 0.560kg ISBN: 9781471801570ISBN 10: 1471801578 Pages: 256 Publication Date: 25 April 2014 Audience: General/trade , Professional and scholarly , General , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: To order ![]() Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us. Table of ContentsReviewsAuthor InformationEric Davies is a professional marketing expert. He has a Diploma in Marketing from the Chartered Institute of Marketing, and has led many marketing courses for the Chartered Institute of Management. He teaches at Cardiff Metropolitan University on their posgraduate 20Twenty leadership programme. His own Masters was in the relationship between marketing strategy and company performance. He runs his own consultancy, with clients including Balfour Beatty, BT, Capita, National Trust, the British Council and the RAC. Tab Content 6Author Website:Countries AvailableAll regions |