Overview

Do not sell your house, and do not hire an agent until you read this book. It will show you how to save and protect thousands of dollars. It is written specifically for home owners in an aggressive seller's market where there is tight inventory and high demand from buyers. IMPORTANT NOTE: This book references the real estate laws used in Colorado. However, you will be able to modify apply the principles of negotiation, leverage, and contract review to work with your own state's laws and customs within the United States. Most sellers in this market needlessly spend thousands more dollars in commissions than they should, regardless of what kind of agent and brokerage they hire. They don't know how to negotiate their fees. They also don't know the many hidden ways they lose or risk money in the listing agreement, the contract with the buyer, their choice of title company, and in other areas. This book reveals information which some agents, lenders, title companies, and buyers will not want you to have, because it will make you FORMIDABLE. This book offers you STEP-BY-STEP instructions for applying leverage in order to save and protect THOUSANDS OF DOLLARS you would have otherwise lost without this knowledge. If you don't know the answer to the questions below, please get this book. Don't be like ordinary sellers. Take control and keep more money. Do you know that you can negotiate how much commission you pay your agent, and that even a decrease of a fraction of a percentage can equate to thousands of dollars? Do you know how to choose the right agent, brokerage, or sales model (traditional vs. flat fee / individual vs. team) for you? And do you know which ones will be most likely to reduce their commission while still providing quality service? Do you know how much money you'll end up with after you close your sale? Do you know all the fees involved? Do you know that the way your agent receives incoming offers and how they present them to you can directly affect how much the buyers offer you? Do you know which dates and deadlines in the contract give the buyer power over you, and how to protect yourself from being manipulated through their use? Do you know how to tell if a buyer will behave well or not during a transaction, before even accepting their offer? Do you know that buyers have a lot more power built into the contract than sellers? Do you know how to take some of that power back? Do you know how to fire your agent? Do you know how they can fire you as the client? Do you know why using a friend or family member as your agent could be a terrible decision? Do you know that you can choose someone else instead, and make your friend/relative happy that you did so? Do you know the hidden way your agent makes thousands of dollars if the buyer walks out on you...and how to keep that money for yourself? Do you know the most powerful negotiating technique that a buyer can use against you to force your hand and make you lose even more money? Do you know that you can use this leverage against them too? Do you know why cash offers are often the worst offer on the table? Do you know how to evaluate a buyer's commitment to the sale, before you accept their offer? On the day of closing, should you and the buyer sign papers together, or separately? How does this decision affect your ability to keep more money? Do you know that the title company your agent recommends to you might put the entire transaction at risk? Should you inspect your own property before putting it up for sale? Which repairs should you make ahead of time? Do you know how to negotiate when the buyer demands money or repairs, or threatens to terminate the contract? Do you know how to evaluate your buyer's lender before you accept their offer? Does becoming friends with your agent reduce your power, and your profit? If an agent-friend in another territory referred an agent to you, why might you want to go with someone else instead?

Full Product Details

9781717305800

Table of Contents

Reviews

Author Information

Sean McNamara has been a licensed real estate agent and a REALTOR in Colorado for nearly a decade.

Tab Content 6

Customer Reviews

Recent Reviews

Countries Available