Dream Lovers: The Gamification of Relationships

Author:   Alfie Bown (Royal Holloway University London)
Publisher:   Pluto Press
ISBN:  

9780745344874


Pages:   160
Publication Date:   20 May 2022
Format:   Paperback
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

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Dream Lovers: The Gamification of Relationships


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Overview

'An exciting, astute analysis of how our capacity for desire has been slotted into the grooves of digital capitalism, and made to work for profit - from porn to Pokémon' - Richard Seymour We are in the middle of a 'desirevolution' - a fundamental and political transformation of the way we desire as human beings. Perhaps as always, new technologies - with their associated and inherited political biases - are organising and mapping the future. What we don't seem to notice is that the primary way in which our lives are being transformed is through the manipulation and control of desire itself. Our very impulses, drives and urges are 'gamified' to suit particular economic and political agendas, changing the way we relate to everything from lovers and friends to food and politicians. Digital technologies are transforming the subject at the deepest level of desire – re-mapping its libidinal economy - in ways never before imagined possible. From sexbots to smart condoms, fitbits to VR simulators and AI to dating algorithms, the 'love industries' are at the heart of the future smart city and the social fabric of everyday life. This book considers these emergent technologies and what they mean for the future of love, desire, work and capitalism.

Full Product Details

Author:   Alfie Bown (Royal Holloway University London)
Publisher:   Pluto Press
Imprint:   Pluto Press
Dimensions:   Width: 13.50cm , Height: 1.10cm , Length: 21.50cm
Weight:   0.167kg
ISBN:  

9780745344874


ISBN 10:   0745344879
Pages:   160
Publication Date:   20 May 2022
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Out of stock   Availability explained
The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available.

Table of Contents

Introduction: The Grindr Saga 1. Data Love 2. The Digital Libidinal City 3. Simulation and Stimulation: from Games to Porn 4. The Match: Metaphor vs Metonymy Conclusion: Ready Worker One

Reviews

'If you want a glimpse into how our desires are manufactured under our new techno-feudal order, and how love can prove our last defence, read Alfie Bown's 'Dream Lovers'' -- Yanis Varoufakis 'Alfie Bown is one of the smartest writers around. Dream Lovers is an exciting, astute analysis of how our capacity for desire and reverie has been slotted into the grooves of digital capitalism, and made to work for profit - from porn to Pokemon' -- Richard Seymour, author of 'The Twittering Machine' 'A brisk and engaging examination of the gamification of love, a sharp analysis of contemporary technopolitics and of the synthetic quality of desire' -- Helen Hester, Professor of Gender, Technology and Cultural Politics at the University of West London, and author of 'After Work: The Fight for Free Time' with Nick Srnicek 'Informative, entertaining and devastating all at once. Extremely well-argued and persuasive, it clearly shows how the technologies that promise to help us find love, or even just sex, are also perfectly designed to exploit us at our most vulnerable' -- Anouchka Grose, writer and psychoanalyst at the Centre for Freudian Analysis and Research 'When love is being turned into NFTs and algorithms know more about our desires than ourselves, we should subject this new libidinal economy to ruthless analysis. Dream Lovers does precisely this in an erudite and exciting way' -- Srecko Horvat, author of 'The Radicality of Love'


'If you want a glimpse into how our desires are manufactured under our new techno-feudal order, and how love can prove our last defence, read Alfie Bown's 'Dream Lovers'' -- Yanis Varoufakis


Author Information

Alfie Bown is a Lecturer in Digital Media at Royal Holloway University London. He is a founding editor of 1968 Press and his journalism has appeared in Tribune, New Statesman, Paris Review and the Guardian. His other books include The Playstation Dreamworld and Post-Memes: Seizing the Memes of Production.

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