Digitized: Industry Transformation and Disruption through Entrepreneurship and Innovation

Author:   Gali Einav
Publisher:   Emerald Publishing Limited
ISBN:  

9781789736229


Pages:   176
Publication Date:   08 February 2019
Format:   Paperback
Availability:   Temporarily unavailable   Availability explained
The supplier advises that this item is temporarily unavailable. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out to you.

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Digitized: Industry Transformation and Disruption through Entrepreneurship and Innovation


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Author:   Gali Einav
Publisher:   Emerald Publishing Limited
Imprint:   Emerald Publishing Limited
ISBN:  

9781789736229


ISBN 10:   1789736226
Pages:   176
Publication Date:   08 February 2019
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   Temporarily unavailable   Availability explained
The supplier advises that this item is temporarily unavailable. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out to you.

Table of Contents

Foreword Part 1. Industry Transformation Chapter 1. Media Innovation meets the Marketplace; John Carey Chapter 2. From Interactive Television to Digital Health: Insights for Industries in Transformation; Gali Einav, Hal Wolf Chapter 3. How Music Technology Will Impact Personal Creative Expression; Daniel V. Oppenheim, Andrew Phillips, Revital Hollander Chapter 4. Back to the Future: User Research as a Critical Tool for Novel Design; Shuli Gilutz Chapter 5. The Psychology of Customer Experience; Liraz Margalit Part 2. Innovative Entrepreneurship Chapter 6. The Perspective; Daniel Ravner Chapter 7. Perpetix; Nathan Lipson Chapter 8. Data, A Love Story; Tania Yuki, Shareablee Chapter 9. The Argument for the Inclusion of Self-Reported Sentiment and Skill Data in Virtual Professional Coaching; Lydia Loizides, Talentedly

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Author Information

Gali Einav is Head of the International Undergraduate Program in Entrepreneurship at the Adelson School of Entrepreneurship at IDC Herzliya. She holds a PhD in Interactive Television from Columbia University. She has worked in the Business Planning and Development team at Canoe Ventures, a consortium of US cable operators developing interactive ad formats for live television. Prior to that, Dr. Einav led the Digital Insights and Innovations Research group at NBC Universal, overseeing strategic, business, and consumer research across digital platforms. She was the co-editor of Transitioned Media - A Turning Point into the Digital Realm and co-author of Consumer Behavior in the Digital TV Environment and Beyond.

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