Corporate Reputation and Competitiveness
Author:   Rosa Chun ,  Rui Da Silva ,  Gary Davies ,  Stuart Roper
Publisher:   Taylor & Francis Ltd
ISBN:  

9780415287432


Pages:   288
Publication Date:   03 October 2002
Format:   Hardback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Corporate Reputation and Competitiveness


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Full Product Details

Author:   Rosa Chun ,  Rui Da Silva ,  Gary Davies ,  Stuart Roper
Publisher:   Taylor & Francis Ltd
Imprint:   Routledge
Dimensions:   Width: 15.60cm , Height: 2.00cm , Length: 23.40cm
Weight:   0.690kg
ISBN:  

9780415287432


ISBN 10:   041528743
Pages:   288
Publication Date:   03 October 2002
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Reviews

'Very timely ... refreshing ... this book has some very interesting and new content with thought provoking examples.' - Long Range Planning 'The authors have done some excellent research ... [the book] offers excellent, thought-provoking material for those interested in how the staff and customers in service companies relate.' - Winston Fletcher, Times Higher Education Supplement


Author Information

itute. Rosa Chun is Fellow in Reputation Management at Manchester Business School. Rui Vinhas da Silva is Lecturer in Marketing at Manchester Business School. Stuart Roper is Senior Lecturer in Marketing at Manchester Metropolitan University.

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