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Awards
OverviewFull Product DetailsAuthor: Sherman Cochran , Sherman CochranPublisher: Harvard University Press Imprint: Harvard University Press Dimensions: Width: 15.60cm , Height: 2.50cm , Length: 23.50cm Weight: 0.534kg ISBN: 9780674021617ISBN 10: 0674021614 Pages: 288 Publication Date: 30 May 2006 Audience: Professional and scholarly , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: Out of stock The supplier is temporarily out of stock of this item. It will be ordered for you on backorder and shipped when it becomes available. Table of ContentsList of Illustrations 1. Consumer Culture in Chinese History 2. Inventing Imperial Traditions and Building Olde Shoppes 3. Advertising Dreams 4. Capturing a National Market 5. Crossing Enemy Lines 6. Crossing National Borders 7. Agents of Consumer Culture Abbreviations Used in Notes Notes Archives Works Cited IndexReviewsThe first full-length study of one of the largest industries in prewar China, this is a thoughtful, accessible, and thoroughly welcome book. Sherman Cochran offers one of the very few works that show us Chinese businesses not only successfully using techniques of their own or modifying Western ones, but pioneering innovations that would later succeed in other parts of the world and are often thought to be Western in origin. Chinese Medicine Men will be very well received among readers of the history of modern China, international business, consumerism, and globalization. -- Kenneth Pomeranz, author of <i>The Great Divergence: China, Europe, and the Making of the Modern World Economy</i> An original and important book. Cochran shows that Chinese entrepreneurs in the pharmaceutical and Chinese medicine industry--several of them barely literate--created a modern consumer culture and penetrated domestic and Southeast Asian markets more deeply than Western multinationals did. He has unearthed remarkably fresh materials about Chinese business practices during the Republic and brought together economic and organizational analysis with culture and politics in a new and stimulating way. -- Prasenjit Duara, author of <i>Rescuing History from the Nation: Questioning Narratives of Modern China</i> This is a captivating book. Chinese Medicine Men moves beautifully from one story to another, and it is a must read for students and scholars of modern China and Southeast Asia, particularly those who operate in the socio-economic arena. -- Zheng Yangwen * Journal of Southeast Asian Studies * Chinese Medicine Men is an elegant examination of complex cultural and commercial change in modern China...For scholars of modern China and, to a limited extent, Southeast Asia, this book suggests new approaches to the historical interpretation of this period. In particular, it provides strong evidence that native pharmaceutical companies were not severely restricted by Nationalist exactions and Japanese oppression, but rather, successfully navigated treacherous and uncertain terrain to maintain their markets Cochran’s work indicates the need for additional research focuses on native companies in other trades, which may also have flourished despite the upheavals of this turbulent period. -- Daniel J. Meissner * Canadian Journal of History * Chinese Medicine Men is an elegant examination of complex cultural and commercial change in modern China...For scholars of modern China and, to a limited extent, Southeast Asia, this book suggests new approaches to the historical interpretation of this period. In particular, it provides strong evidence that native pharmaceutical companies were not severely restricted by Nationalist exactions and Japanese oppression, but rather, successfully navigated treacherous and uncertain terrain to maintain their markets Cochran's work indicates the need for additional research focuses on native companies in other trades, which may also have flourished despite the upheavals of this turbulent period. -- Daniel J. Meissner Canadian Journal of History This is a captivating book. Chinese Medicine Men moves beautifully from one story to another, and it is a must read for students and scholars of modern China and Southeast Asia, particularly those who operate in the socio-economic arena.--Zheng Yangwen Journal of Southeast Asian Studies (02/01/2007) This is a captivating book. Chinese Medicine Men moves beautifully from one story to another, and it is a must read for students and scholars of modern China and Southeast Asia, particularly those who operate in the socio-economic arena. -- Zheng Yangwen Journal of Southeast Asian Studies 20070201 Chinese Medicine Men is an elegant examination of complex cultural and commercial change in modern China...For scholars of modern China and, to a limited extent, Southeast Asia, this book suggests new approaches to the historical interpretation of this period. In particular, it provides strong evidence that native pharmaceutical companies were not severely restricted by Nationalist exactions and Japanese oppression, but rather, successfully navigated treacherous and uncertain terrain to maintain their markets Cochran's work indicates the need for additional research focuses on native companies in other trades, which may also have flourished despite the upheavals of this turbulent period. -- Daniel J. Meissner Canadian Journal of History This is a captivating book. Chinese Medicine Men moves beautifully from one story to another, and it is a must read for students and scholars of modern China and Southeast Asia, particularly those who operate in the socio-economic arena. -- Zheng Yangwen Journal of Southeast Asian Studies 20070201 Chinese Medicine Men is an elegant examination of complex cultural and commercial change in modern China...For scholars of modern China and, to a limited extent, Southeast Asia, this book suggests new approaches to the historical interpretation of this period. In particular, it provides strong evidence that native pharmaceutical companies were not severely restricted by Nationalist exactions and Japanese oppression, but rather, successfully navigated treacherous and uncertain terrain to maintain their markets Cochran's work indicates the need for additional research focuses on native companies in other trades, which may also have flourished despite the upheavals of this turbulent period. -- Daniel J. Meissner Canadian Journal of History Author InformationSherman Cochran is Hu Shih Professor of Chinese History at Cornell University. Tab Content 6Author Website:Countries AvailableAll regions |