Overview

You're not an influencer, and you shouldn't have to act like one to be effective on social media for your work profile or small business. So we're not going to. We're going to cut through all the conflicting advice, the constant posting, oversharing, and the feeling of uncertainty about whether you should be online at all. In this book, you'll learn to question your motivations for being online, grow in confidence, and find your voice. You'll learn that showing up isn't showing off, and that there are times when this isn't selfish and self-serving. It's actually incredibly generous to share your knowledge and insight. But that needs to be on your own terms, and finding something that helps you to be present online, perhaps something anti-social.

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9781066626502

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