AI and Consumer Interaction in Business: From Recommendation to Emotional Connection
Author:   Feifei Yang
Publisher:   Springer Verlag, Singapore
ISBN:  

9789819594290


Pages:   174
Publication Date:   08 May 2026
Format:   Hardback
Availability:   Not yet available   Availability explained
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AI and Consumer Interaction in Business: From Recommendation to Emotional Connection


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Author:   Feifei Yang
Publisher:   Springer Verlag, Singapore
Imprint:   Springer Verlag, Singapore
ISBN:  

9789819594290


ISBN 10:   9819594294
Pages:   174
Publication Date:   08 May 2026
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Not yet available   Availability explained
This item is yet to be released. You can pre-order this item and we will dispatch it to you upon its release.

Table of Contents

Chapter 1: Introduction.- Chapter 2: Literature Review.- Chapter 3: Research Model and Hypothesis Development.- Chapter 4: Practical Insights.- Chapter 5: Methodology.- Chapter 6: Analysis and Empirical Results.- Chapter 7: Discussion and Conclusion.  

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Author Information

Feifei Yang is an Associate Professor at Shanghai International School of Chief Technology Officer and Asia Europe Business School, East China Normal University. She received her PhD from the University of New South Wales, Australia. Her research interests include AI-driven decision-making, algorithmic control, entrepreneurship, and innovation. Her research has been published in academic journals, including the Journal of Business Research, Journal of Business Ethics, Journal of Business and Psychology, Information & Management, and the International Journal of Information Management. Her research has been presented at the Academy of Management (AOM) Conference (2025) and Australia and New Zealand Academy of Management (ANZAM) Conference (2025).

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